On the day of Google 15th Birthday with the strong implementation of Semantic Search, Search Engine is becoming the Trust Engine.
It’s a beginning of the new world in which high reliable content & social footprint will be the most important factors of online marketing.
The new Google algorithm is paying more attention to each word in search query to be sure that the whole query was taken into account.
Read more in article by Jack Clark Google reveals its Hummingbird: Fly, my little algorithm – FLY!
Yes, It’s a big challenge but also a great opportunity & exciting time to small business and individuals. Now, thanks to content quality & personalized digital presence everyone can become authoritative source for Google.
What should we do now to keep up with the changes?
- Be yourself, honest & passionate
- Project your unique identity
- Become an educator & partner
- Engage your network & interact with it…
… and what’s the most important remember that the activity mentioned above needs to be sustained.
Watch this amazing “Semantic Search and Google Hummingbird” video below in which serious authorities in “Semantic Search” subject are explaining the facts.
Is it a coincidence that the algorithm was official announced on Google’s 15th Birthday, in the days, when more & more analytics reports showing that “not provided” keywords reaching 90%-100% of search traffic source? This new beginning may be the end of old fashioned SEO & content marketing.